When Kenya Posts & Telecommunication Corp was unbundled, it bore three entities. Among them, only CCK hit the ground running what with the revolution in mobile telephony which seemed to have been the last straw that would have killed Telkom the landline sibling with a record 1000 watchmen in its payroll!
Then there was Posta, the mail and parcel service who seemed to limp from one error of parcel loss to the other opened mail. While carrying out business this way, private entities realised that there was money in courier business that was the preserve of Posta and Securicor Courier. The gave the postman a run for his money with innovative same-day delivery and overnight delivery where the postman took a week or more to deliver.
Now the postman seems to have got their groove back, if the adverts running in the media are anything to go by. And they are using some very touching ads which resonate with those of us who used the service before the advent of the sms and email services in Kenya.
In the dailies, it says ' nothing says 'I Love You' like a letter...' like a letter '....we deliver emotions.' Reminding me of the high school days, donkey years ago when it was the only way to send the missive to that girl one had 'hooked' in the last Rally or drama fests.
The TV ad is more to the point, with the dove flying next above the mail delivery van as well as when one is reading the received letter, it lets you know that you can not only deliver a letter anywhere, but that Postal services are just next to you. Truly, Posta is the 'heart of the community.'
Lets hope that Posta keeps up the ante and delivers on time. I can say that the delivery time on their part has somehow improved but they cant rival parcel couriers like G4S, Coast Bus and the ilk.
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